Hello!
I'm Nitish Raj.
Hello!
I'm Nitish Raj.
Team of 3 Member: Rakesh Roshan, Ravi Sagoo & Nitish Raj
Team of 3 Member: Rakesh Roshan, Ravi Sagoo & Nitish Raj
Team of 3 Member: Rakesh Roshan, Ravi Sagoo & Nitish Raj
Nitish Raj
Nitish Raj
WORK
WORK
ABOUT
ABOUT
Hi, I'm Nitish Raj
A product designer
Focus on simplifying complex information systems
into inclusive human-centric experiences.
Incoming UX Design @ Microsoft
Hi, I'm Nitish Raj
A product designer
Focus on simplifying complex information systems
into inclusive human-centric experiences.
Incoming UX Design @ Microsoft


Hello!
I'm Nitish Raj
Hello!
I'm Nitish Raj
I’m a curious learner with a growth mindset & passion for innovation.
I like to work at an intersection where design, technology & psychology
meets and transform insights into meaningful experiences that
are simple yet impactful.
I’m a curious learner with a growth mindset & passion for innovation.
I like to work at an intersection where design, technology & psychology
meets and transform insights into meaningful experiences that
are simple yet impactful.
.png)
.png)
The System Design Project focuses on identifying the pain points with available band-aids when used for joints like elbows & knees, followed by designing a band-aid especially for joints that cover larger wounds
with minor injury and is relatively durable.
The System Design Project focuses on identifying the pain points with available band-aids when used for joints like elbows & knees, followed by designing a band-aid especially for joints that cover larger wounds
with minor injury and is relatively durable.
I’m a curious learner with a growth mindset & passion for innovation.
I like to work at an intersection where design, technology & psychology
meets and transform insights into meaningful experiences that
are simple yet impactful.
I’m a curious learner with a growth mindset & passion for innovation.
I like to work at an intersection where design, technology & psychology
meets and transform insights into meaningful experiences that
are simple yet impactful.
I’m a curious learner with a growth mindset & passion for innovation.
I like to work at an intersection where design, technology & psychology
meets and transform insights into meaningful experiences that
are simple yet impactful.

Pragati: Design for Connected Care
This project centers on pinpointing patient and doctor challenges within the current system. It includes crafting a full cervical cancer care solution, spanning screening to rehab across all stages, alongside addressing additional concerns.
Duration: 11 Months (Graduation Project)
Team: Leena (Director), Nikita (PM), Jessica (GD), Sneha (VD)
& Akriti (VD) + Eng Team: FE, BE, QA, & Olive (Content writting)
Project
Overview
Problem
Inadequate data, lack of information, and limited medical resources in Cancer lead to neglect, misunderstandings, and improper treatment, often due to social taboos. This effort aims to create a foundational framework for integrated healthcare-based Cervical Cancer screening, expanding access to women in Tier 2-3 rural regions.
Solution
The project aimed to develop a product addressing the connection between female patients and leading doctors, providing a comprehensive connected care system for cervical cancer, spanning from screening to rehabilitation.
Impact
-
Pragati has helped with its time efficiency to more than 3X (as compared to manual process)
-
Pragati has been rolled out to more than 7+ countries.
-
Customer Satisfaction for overall experience increases by 3.3X
-
Pragati Application is being used by over 17+ Hospitals in India during first 3 months
-
Scaled the no of screenings per day by 7.2X. (Compared at Apollo Hospital Chennai)
FYI: This data is 7 months old
Design Journey
01
Understand
02
Analyse
03
Design
04
Prototype
05
UserTesting
Secondary Research
Secondary research consists of preliminary investigations conducted through online resources, as well as the collection of Memory Logs and Data Metrics from various hospitals.
Key Insights
India holds the world's highest cervical cancer rates, recording more than 140,000 new cases and over 74,000 annual deaths. The majority of these cases arise in rural regions, where there is limited availability of early detection and treatment.
Secondary research and Memory Log findings unveil major issues with cervical cancer in India: limited awareness, screening, and treatment, leading to a notable gap in effective care for women.
Elevating cervical cancer awareness and improving screening and treatment in India are vital. Equally important is boosting research on cervical cancer causes and developing better treatment methods.
Primary Research
Primary research includes planning field visits, in-depth discussions, and visiting hospitals and relevant locations. User interviews involve understanding challenges faced by doctors (care providers) and patients (care seekers), conducting observational studies, and participating in events and workshops with vendors for insights and comparative analysis.
Problems faced by Care seeker (Patients)
Problems faced by Care Provider (Doctors)
Observational Study
Events & Workshop
Comparative study




. . . . .
User Journey Mapping for Doctors, Patient & OPD
User Persona
To understand user's needs and to mark their frustration and goal, user persona was made which will help us to narrow down the users need and priorities them.
Care seeker (Patients)
Care Giver (Family)
Care Provider (Doctor)
Care Admin (OPD)
. . . . .




Key Insights of Primary Research
Revealed real-life challenges faced by women across various parts of India regarding their health issues, given the taboo nature of the topic.
Elevating cervical cancer awareness and improving screening and treatment in India are vital.
Analyzing user journeys revealed gaps, guiding solutions. Studying India's healthcare system unveiled government services, public reception, and women's reliance on home remedies for pain and infections. These insights are crucial for future progress.

How might we bridge the gap between Doctors and Patients with Cervical Cancer for Screening, with early detection to proceed for treatment at an early stage.
Mapping doctor interactions > Current state > Digitizing the process
Info Architecture
After analyzing and detailed study of the user's needs and prioritizing the service, features required to them, the information architecture was built. This is to structure the digital product
.jpg)
.jpg)
Visual Language & Brand Identity
To give an identity, look & feel, certain typefaces and colors were selected for the mobile application to bring aesthetic to overall all design.


Introducing Pragati

The Mobile Application ensures brisk onboarding for the users.
.png)


Home Module (Care Seeker)- Dashboard Section
The Dashboard allows patients to view Medical History, Events, Reports, Prescriptions, and help serving as a central hub, the Dashboard handles essential tasks before users navigate to other app sections.
Home Module (Care Provider)- Dashboard Section

.png)
.png)
.png)
Within this section, the Doctor can access the patient worklist, view their calendar, manage contacts, review today's appointments and summaries, as well as register new patients and retrieve existing patient information through the search function.
Home Module- Patient Registration

.png)
.png)
.png)
.png)
The Care Provider (Doctor) or Care Admin (OPDs) can register patients with or without appointments and keep them updated. Patient registration involves three phases: contact details, health history, and consent for screening. This strengthens the doctor-patient relationship beyond appointments, fostering a deeper sense of involvement.
Home Module- Event & Care area selection


.png)
.png)
.png)
Upon patient registration, the care admin or provider receives a unique registration number. Clicking "next" leads to the Event selection page, where an event, such as Screening, is chosen. Currently, Women's Healthcare includes Cervical Cancer screening, while other options like Primary Health Care and Audiology will soon be available for screening.
Women’s Healthcare Module- Patient History & Event


.png)
.png)
.png)
The Patient History & Event module encompasses the patient's past experiences in the relevant area, including issues and personal details related to cervical cancer. Additional options facilitate event completion, such as uploading previous reports and treatments if necessary.

.png)
.png)
Women’s Healthcare Module- Screening type
& Pre Sc. Info
Users wills get specific questions based on Cervical cancer problems and past experience
Women’s Healthcare Module- Type of Medical Test & Data collected

.png)
.png)
.png)
.png)
.png)
.png)
These initial tests, such as PAP, VIA, VIAM, VILI, and HPV, are typically conducted during screening. They aid doctors in making informed decisions. The highlighted medical tests, along with their success rates, offer an overview of the report's status for the doctor's assessment.
Women’s Healthcare Module- Event work list

.png)
.png)
.png)
.png)
.png)
The event worklist allows Care Providers to review all screenings from day 1, offering a clear understanding through a detailed timeline view. To support these tasks, a tracker is essential, enabling ongoing assessment of the patient's physical and mental well-being. This streamlined process enables doctors to quickly assess scheduled, Open, Closed, and Cancelled cases.
Women’s Healthcare Module- Patient Worklist & Empty list

.png)
.png)
.png)
.png)
.png)
The patient worklist allows doctors to see their consultation appointments and make scheduling adjustments based on conditions or requirements. This list also enables doctors to promptly initiate and manage the screening phase.
Usability Testing Report of the product
User
Feedback
"It's wonderful to have all my patients in one centralized location. Not depending solely on files and prescriptions to keep track of their history truly saves time and allows me to offer more effective treatment!" - Doctor from Sai Niwas Healthcare
"Lajawab, Bismillah-ir-Rahman-ir-Rahim, its a boon to all the women's suffering far from a long time!" - Emergency Medical Teams (EMT), WHO Corps
Incredible! This app is about to be a groundbreaking moment in India, as WHO will create a database and establishes records that have never been accessible before." - Apollo Hospital, Chennai Hospital Authority
EMI hota ya sarkar help karta to aacha hota" - One of the patient from Delhi (Ruchi Gandhi)
Accessibility
"What we support" - Keyboard Accessibility,
- Colour WCAG
- Device Check AppLive
- Screen Size Reflow Accessibility



My Learning
-
User interviews helped me to know a lot of hidden major & minor problems related to women's healthcare, which could not be accessed without taking personal interviews.
-
Experiencing the distinction between designing a product in an academic setting versus the real-world scenario, considering the constraints of business impact.
-
More hands-on with design system creation could have made the product more robust in terms of product expansion to diff dept addition
-
Learned how a complete problem can be turned to a digital experience which was an eyeopening experience for me.
Future Scope
-
If time limitations were not a factor, the exploration of e-prescriptions could have been considered, as they play a significant role in enhancing this product.
-
Business Impact: The potential for product expansion and growth includes the incorporation of additional intra-departments such as Dermatology, ENT, Cardiology, Ophthalmology, and more.
-
Business Impact: Creating a financial plans for the treatment and Rehab can be a great revenue modal.
Key Metrics
21%+
Increase in organic interaction with the Web Application
42%+
Increase in no of patient registration per-day
4.6x
Increase in no of patient Screening per-day
11min
Average time saved per patient registration/ onboarding
11%
Potention reduction on no of steps
Digital
Full digital traceability of the inspection.
Metrics no last update on Oct, 2023


